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Making
money with your website
How do you make money from a website? One
easy way to earn an income is to join an affiliate program and display banner
ads. There are many affiliate opportunities,
most of them pay a percentage of sales made from traffic delivered from your website.
Although there are hundreds of banner advertising
firms in operation today, many are “fly-by-night” operations that ought to be
avoided. It is important to affiliate
with a reputable company that pays reasonable rates and makes prompt payments.
To be accepted as an affiliate, most of the major players in the banner
advertising industry will require that your site meet some minimum requirements
such as the following: -
Your website must not reside on a “free” server.
- Your
website must have its own domain name.
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Your website content must be original, legal, and socially acceptable
When selecting a banner-advertising
firm, the following questions should be considered:
- Which payment model do they use?
e.g. cost per click (CPC), cost per 1000 displays (CPM), amount per sale
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Are payments made monthly or are they held until a minimum threshold is reached?
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Which businesses does the banner advertiser company represent? What products do
they sell? How compatible are those
products with your website content?
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What statistics do they provide (e.g. ads displayed, click-through rate, revenue
earned)?
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How fast and reliable are their web servers?
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What types of ads do they support? (e.g. banners, buttons, cubes, pop-ups, pop-unders)
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Do they allow you to refuse certain ads or categories of advertisments? (e.g.
alcohol, tobacco, gambling, pop-ups)
Three
of the largest and most reputable banner-advertising firms are
Burst Media, Commission Junction
and FastClick. If your site doesn't qualify for their programs, other firms are
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